Strengthening our commitment to Australia

Our customers never stop building. And because they never stop, their need for security, availability, performance, scalability, and flexibility in terms of how they choose to run their workloads never stops. At AWS, we are customer-oriented, so we never stop building either. That’s why we’ve created more than 175 services that we offer from 24 AWS regions around the world to give our customers the best possible cloud experience, no matter where they are. We are pleased to announce plans to launch another infrastructure region in Australia in the second half of 2022. The new AWS Asia Pacific Region will be located in the Australian city of Melbourne and will provide even lower waiting times for customers and their end users in the Pacific.

The launch of our second Australian AWS region offers many benefits to local customers. The first comes in the form of accessibility – each AWS region consists of several accessibility zones (AZs), which are one or more discrete data centers with redundant power, network and connection in one AWS region. AZs allow customers to operate production applications and databases that are more accessible, fault-tolerant and scalable than would be possible from a single data center. The AWS Asia Pacific (Melbourne) region will consist of three AZs that are far enough apart to reduce the risk of a single incident affecting them all, but close enough to provide the response times needed to run high-performance applications. This means that customers and partners can now access an alternative location in the country for hosting data and applications and enjoy an even higher degree of confidence that these services will be available when needed.

The new Australian region shows our continued commitment to Australia. Over the past decade, Amazon has invested more than $ 3 billion. AUD in Australia, including infrastructure and compensation. AWS first invested in Australian infrastructure in 2012, when we opened our first local development center in Sydney, then the AWS Asia Pacific (Sydney) region the same year, delivering our technology to thousands of organizations. Since then, local business innovation has accelerated rapidly, and that’s what excites me most about opening up additional infrastructure to better support them. When the new region opens in the second half of 2022, the AWS Asia Pacific (Melbourne) region will complement our existing Asia Pacific (Sydney) region and join eight others we are already operating in Asia (with additional regions also under development) .

Our investment and the growing adoption of cloud technologies are driving tangible economic consequences. According to research from Deloitte Access Economics, the cloud has helped Australian organizations increase productivity by $ 9.4 billion. AUD from 2014-19 and helped Australian companies launch on a global scale and innovate at a rapid pace. Opening another Australian AWS region in Melbourne also brings our services closer to our customers in South East Australia, further enhancing our already fast responsiveness. More and more customers are moving their mission-critical applications to AWS, and our new region will encourage and support this by providing faster access to advanced technologies such as analytics, machine learning (ML), database services and the Internet of Things (IoT).

We are humbled to have hundreds of thousands of active customers using AWS services in Australia every month, including startups, SMEs, businesses, government agencies, educational institutions and nonprofits, including the Commonwealth Bank of Australia (CBA), Woodside , David Jones, Network Ten, Australia Post, National Australia Bank (NAB), The Australian Bureau of Statistics (ABS), Kmart Group, Origin Energy, Telstra, Qantas, Atlassian, Canva, Commonwealth Scientific Industrial Research Research Organization (CSIRO), Hello Sunday, nib insurance, Siteminder, Afterpay, Xero, David Jones, Myer, Safety Culture, SEEK, Australia Post, Siteminder, Swinburne University, among many others.

Through the COVID-19 pandemic, I have been inspired by the stories of builders around the world using AWS in very important ways to develop and launch new services that help fight the virus and reduce its impact. One example is the Melbourne-based startup Elenium Automation, which has partnered with AWS and Etihad Airways to develop systems to help people move through an airport using only their mobile device and voice. Another example is Whispir, which has provided flexible communication solutions to Australian public authorities and private organizations to help them stay in touch with citizens during the COVID-19 crisis, and Bigmate, which has created a system called Thermy that can detect whether a person has an elevated body temperature.

But the impact of rapid cloud adoption will be felt long after the current crisis has passed. The public cloud is the springboard from which organizations can quickly launch new services and solutions. It enables them to experiment with ideas in a safe and cost-effective way and service their customers at a speed never before possible. Customers can do all this by knowing that we are committed to providing the best possible privacy and security protection, including the most comprehensive set of security and encryption services. AWS has 92 of our services in our Asia Pacific (Sydney) region rated at the highest level (PROTECTED Status) to host Australian Government Data by the Australian Cyber ​​Security Center (ACSC). Customers can take advantage of AWS’s security benefits without paying a premium or having to modify their existing applications or environments.

And more importantly, our customers can build in an environment that is constantly becoming more sustainable and that will draw 100 percent of its energy from renewable sources by the end of this decade. In September 2019, we launched Climate Pledge in conjunction with the purpose-driven company Global Optimism to achieve carbon-free carbon production in 2040, a decade ahead of the goals set in 2015 by the Paris Agreement, and we are on track to draw 100 percent of our energy needs from renewable energy sources by 2025.

By opening our new Asia Pacific (Melbourne) region, we intend to create countless opportunities for organizations of all sizes to do great things in the world, and we look forward to being inspired as builders and innovators achieve even more. in the coming years.* **

Leave a Comment