Hyundai USA has taken a page out of Tesla’s book and is launching its own energy product lines. Hyundai Home offers three products that they hope will accept Tesla Energy.
Not only can you charge your Hyundai electric at home, you also have the power to take responsibility for the energy of your home. Hyundai Home gives you an easy way to produce, store and use your own energy with solar panels, energy storage systems and an EV charger for the home. ”
Although the products are not available yet, I got a sense of déja vu by looking at the web page. Hyundai Home plans to offer solar panels, an energy storage system and an electric car charger for the home. Not much is known about its solar panels, but Hyundai encourages you to sign up to learn more. Hyundai noted that solar panels are an efficient way to generate your own electricity while reducing your CO2 footprint.
Hyundai buys solar panels with built-in microinverters as well as available energy storage systems from the same company. This company’s technology is known for high efficiency and long lasting high performance. However, the name of that company has not been announced yet. What’s your guess?
There are also very few details besides the fact that it can store excess power generated from the solar panels. The electric car charger for the home will be a 240 volt (level 2) charger that can charge up to 3 to 7 times faster than with a conventional 110 volt socket. Hyundai has no plans to include the wall charger in the price of the electric car, but encourages its customers to partner with their dealers or buy from the new website.
The reason Hyundai is launching this energy ecosystem is that it wants to ease the burden on customers with careful research into the energy of the home. The company said it wanted to simplify the process by creating a “one-stop-shop” energy ecosystem so the customer doesn’t have to figure out too many things.
“The idea of solar energy is still a new and complex space. Customers spend hours researching which products to use, which are the safest and most compatible with their needs. With Hyundai Home, we simplify the process. Through our ‘one-stop’ -shop’s energy ecosystem, we do the legwork for the customer. “
Hyundai noted that “several OEMs” offer a similar ecosystem solution, but theirs is superior. [Editor’s note: Similar programs have been launched as far back as 10 years ago. Ford and SunPower teamed up, for example, to offer rooftop solar power to Ford Focus EV buyers. I recall similar partnerships for Nissan and Honda EV buyers. Of course, back then, stationary energy storage systems weren’t yet part of the package.]
“Hyundai delivers an excellent customer experience that combines Hyundai’s leadership in customer care and service with class-leading partners in energy and electrification. Launching Hyundai Home in collaboration with these industry experts is the perfect way to introduce Hyundai Home to customers looking for a more streamlined way to receive solar and electric charging solutions. For example, we do not require bundling of our energy storage solution with solar panels. We include microinverters with our solar panels. Microinverters allow solar panels to operate independently, even if one of them is partially in the shade.
“We also want to prioritize an excellent customer experience. The Hyundai Home experience will include a personal purchasing process and ongoing / consistent touch points throughout the customer’s EV journey – ensuring and guaranteeing customer satisfaction. Our goal is to make the operation of solar, electric and sustainable life as hassle-free as possible. “
Hyundai noted that its products should be available in early 2022 at select retailers.
Featured image lent by Hyundai USA.
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