Google is full of surprises this year, essentially taking a page out of the old OnePlus playbook to (more or less) prevent leaks ahead of its big October 6 product launch event.
After unexpectedly revealing the impressively affordable Chromecast with Google TV (HD) yesterday, the search giant is now shifting its focus entirely to teasing the (circular) upcoming Pixel Watch by… showcasing every facet of the wearable’s design. Yes indeed.
Distinctive, yet understated
It is a part of Google’s own somewhat pompous description of its first-ever in-house Apple Watch alternative, and whether you personally dig this aesthetic approach or not, you have to admit that the Pixel Watch does indeed look, for lack of a better word, “distinctive. “
As rumored a few times in recent months, the long-awaited and long-awaited The Pixel Watch is apparently set to come in a variety of colors, with black, silver and gold cases all (subtly) featured in today’s 35-second teaser video.
These are expected to be paired with your choice of many first-party bands and straps, a few of which are also present in the short clip embedded above, showing off, among other things, how smoothly they’ll attach to the undeniably elegant round dial.
In case you’re wondering, there’s still no indication that Big G might be planning to release this thing in more than one size, which was found a few months back to squeeze nicely between a 40mm Apple Watch and a 46mm Samsung Galaxy Watch (with a rotating bezel).
Speaking of bezels, it seems that Google intends not to show any UI elements, apps, or use cases that could reveal the true thickness of the Pixel Watch’s display bezels, which remains a (somewhat troubling) mystery.
Otherwise, we can certainly understand why one would feel sufficiently drawn to the “circular, domed design” presented here to anxiously await the full October 6th announcement and a commercial debut is rumored to take place in early November.
Will the Pixel Watch be affordable enough?
That, our friends and gentle readers, is the make-or-break question of essentially any new smartwatch (that doesn’t come from industry leader Apple) must respond satisfactorily to have the slightest chance of mainstream success.
Of course, in the Pixel Watch’s case, the jury is still out, as is the latest gossip on the Wear OS street points to a starting price of $350, which… doesn’t sound ideal. Yes, that’s $50 less than what Apple usually charges for an entry-level Series 8 model, but it’s also significantly higher than the $280 list price of Samsung’s cheapest Galaxy Watch 5 version.
In addition to not being an established and trusted name in the Apple-dominated smartwatch market and potentially losing style points with much larger bezels than the competition, Google reportedly has a major problem with the processor expected to power the 2022 Pixel Watch. It’s an old Exynos 9110 found inside Samsung’s OG Galaxy Watch and Galaxy Watch 3, but not the newer Galaxy Watch 4 or 5.